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NORMANDY TROUT is a trout breeding farm on the bank of the Eure, in Normandie (North of France). This farm applies good practices of breeding based on its long years of experience

And the results are visible ! We have :

- the trouts in the plate are very tasty,
- a lot of different types of trouts in the catalogue (white, salmon trout, yellow...),
- the breeding practices are preserving the environment and the natural resources,

The consequence of deploying these good practices are a faithful customer's base and increasing profits.

NORMANDY TROUT production is delivered by PECUNIA, wholesaler at RUNGIS (PARIS - FRANCE).

The region of Eure : a lot of fresh and natural water (geog, terr)

Normandy is a region of rain with a lot of rivers. This is an important point for fish breeding : the water is fresh and frequently renewed. We have a constant fresh water with a proper oxygenation for the trouts living in pools.

Normandy belongs to the parisian basin. This basin is of limestone and brings a natural filtering process of the rain water and supplies the water with natural minerals. Water from the parisian basin is an important contributor to the quality of fish breeding.

An island on the river (qenv) :

NORMANDY TROUT farm lies on a natural island in the middle of the Eure rever. The pools are down-river from a damp. From the natural current of the river, the water is constantly moving in and out of these pools.


A constant regulation of the water flow (cuel) :

The water coming in and out from the pools is controlled on two precise points :

  • when the water is rising after some heavy rains, it is important that the pools don't overflow (loss of production). It is also important that dirty water from floods don't go into the pools...
  • during low water, a low level of oxygene can drive the fishes to suffocate.

So to manage the level of water, a monitoring system based on floating beacons is sending alarms. From these signals, the staff can regulate the river flow by opening or closing part of the pools. The point is to always keep the right level of fresh water.

This is a continuous activity plan that assure the steadiness of the production, whatever the weather is.

The breeding pools (cuel) :

The young fishes (alevin) are delivered from a certified supplier (south France). Once the proper size reached, the young fishes go into the different pools. One pool for one type of size and for one type of species.

The pools of the end of growing cycle of the fishes are the stocking pools of the production ready for delivery. Some of the pools are for dedicated markets (Switzerland) or specific customers (restaurant, hospital...) looking for genuine taste, colour or specific appearance.


A breeding length of time from 18 to 24 months (cuel) :

Growing quickly brings the fish quickly to the plate of the consumer but the taste is insipid and cooking can seriously shrink the size of the product. To strengthen the quality of taste, consistency and appearance of the final product, NORMANDY TROUT applies a breeding length of time between 18 and 24 months.

The breeding length of time is an important quality criteria.

A controlled density of population (cuel) :

Each pool must not be over populated. In fact, overpopulation can drive to :

  • a poor oxygenation,
  • agressive behavior between the fishes, thus causing some external wounds,
  • a poor distribution of food among the fishes (small fishes not eating)

For each phase of growing, the fishes are moved from one pool to another in order to always have the correct density of population.

A controlled feeding process ( cuel ) :

All the food given to the fishes come from certified suppliers (control of the origin, no virus, no chemical add-on, no antibiotic...). The trout is a carnivore and need some fish's flour, vegetal flour and fish's oil.

The aggregate are half floating. They don't stay on the surface of the water but they don't sink even. Staying on the surface attracts the birds and sink to the bottom will mix them with earth and stone.


Ordering and delivering : the good practices (trfa)

The trouts ready to be delivered are stock in stocking pools.

From the order, a number is created and is written back on the invoice, the delivery split and the label. This is full traceability.

Then, the purchasing send the order to the workshop. The fishes are caugth from the pool and brought to the workshop to be prepared. Once packaged, the delivering items are stock in a cooled place, waiting for the cooling truck to be delivered.

The workshop manager prepares himself the filet. This practice is a difficult one and belongs to the high value practices of the preparation phase.

The whole transformation process is certified by the Veterinary Inspection and is also HACCP certified.

Fast delivery : a garantee for freshness (tpli)

Delivery is twice a day, at none and at the end of the afternoon. Thus, the trout is delivered the latest 24h after pulled out from the pool. This is an important quality criteria : freshness.


Control of the cold chain (tpli) :

The conditioning workshop is in control atmosphere, the storage is in cold place and the delivery is in refrigerated trucks. These points assure the efficiency of the cold chain. This is a garantee for freshness and conservation of the good nutritive properties of the fish, for the pleasure of a good taste and for a well balanced meal.

A sustainable management of the resources (penv) :

One objective of fish breeding farm is to overcome the diminushing resources of the seas and oceans. This is an efficient way to stop the sea resources overexploitation.

NORMANDY TROUT started his breeding activities during the years 1920. This farm has always favoured sustainable growth and integration of its activities into the natural environment. The result is that after 90 years of breeding farm activities, NORMANDY TROUT has a stable customer base, very happy with the quality of the products and not a natural resource has been overexploited, no pollution has been accumulated.

This length time of business running and the present potential of growth are the proof of the sustainability growth of NORMANDY TROUT.

During all these years long, NORMANDY TROUT has endeavoured to manage the natural resources (rain, river water, island, dam...) in order to get the best product quality and to deploy the good practices of transformation, conditioning and delivering. The result is a strong product catalogue, strong quality criteria and a potential for growth.

. Quality criteria (added value)

Label code


Normandy land with its rivers

geog, terr


The production site is on an island



Water flow is managed



Breeding are with good practices (population density, number of pools, feeding process)



Transformation and conditioning are with good practices



Freshness and nutritive values are preserved until delivery

tpli, prod

7 Resources are managed in a sustainable way